Message Templates
Pre-built SMS templates for common business scenarios.
Appointment Confirmations
Standard Confirmation
Appointment confirmed: [Service] on [Date] at [Time].
Total: $[Amount]. See you soon! - [Business]
Length: ~80 characters (1 message)
Detailed Confirmation
Hi [CustomerName]! Your [Service] appointment is set for [Date] at [Time].
Location: [Address]. Cost: $[Amount].
Reply CANCEL to cancel or call [Phone] with questions. - [Business]
Length: ~150 characters (1 message)
Confirmation with Prep Instructions
Appointment confirmed: [Date] at [Time] for [Service].
Please arrive 10 minutes early. Bring [Items].
Call [Phone] with questions. - [Business]
Appointment Reminders
24-Hour Reminder
Reminder: Tomorrow at [Time] you have [Service] with [Business].
Reply CONFIRM or call [Phone] to reschedule.
Best for: Next-day appointments
Same-Day Reminder
Reminder: Today at [Time] - [Service] appointment at [Business].
We're at [Address]. See you soon!
Best for: Day-of reminders (2-3 hours before)
Week-Ahead Reminder
Upcoming appointment: [Service] on [Date] at [Time] with [Business].
Reply CONFIRM or call [Phone] to change. - [Business]
Best for: Week-before reminders
Cancellation & Rescheduling
Cancellation Confirmation
Your appointment on [Date] at [Time] has been cancelled.
Call [Phone] or text to reschedule. - [Business]
Reschedule Options
To reschedule your [Service] appointment, we have:
[Date1] at [Time1]
[Date2] at [Time2]
[Date3] at [Time3]
Reply with your choice or call [Phone]. - [Business]
Reschedule Confirmation
Appointment rescheduled: [Service] now on [NewDate] at [NewTime].
See you then! Call [Phone] to change. - [Business]
Follow-Up Messages
Post-Call Thank You
Thanks for calling [Business]! [Brief summary of call].
Questions? Reply here or call [Phone]. - [Business]
Post-Appointment Follow-Up
Thanks for visiting [Business]! How was your experience?
We'd love your feedback. Reply or call [Phone]. - [Business]
Request Review
Hope you enjoyed your [Service] at [Business]!
Mind leaving us a review? [ReviewLink]
Thanks! - [Business]
Booking Receipts
Simple Receipt
Booking receipt: [Service] on [Date] at [Time].
Total: $[Amount] (paid/due at appointment).
Confirmation #[BookingID]. - [Business]
Detailed Receipt
Booking confirmed!
Service: [Service]
Date/Time: [Date] at [Time]
Location: [Address]
Total: $[Amount]
Confirmation: #[BookingID]
Questions? [Phone] - [Business]
Status Updates
Running Late
We're running about [Minutes] minutes behind schedule today.
Your [Time] appointment may start a bit late.
Thanks for your patience! - [Business]
Ready for Pickup
Your order is ready for pickup at [Business]!
We're open until [Time]. Bring confirmation #[OrderID].
See you soon! - [Business]
Service Complete
Your [Service] is complete!
Total: $[Amount]
Thanks for choosing [Business]. Call [Phone] with questions.
Special Offers
Limited Time Offer
Special offer for [Business] customers!
[OfferDetails]
Book by [Date]. Call [Phone] or reply to schedule.
Reply STOP to opt out. - [Business]
Birthday/Anniversary
Happy [Birthday/Anniversary] from [Business]!
Enjoy [Discount/Offer] on your next visit.
Book: [Phone] or reply here.
Reply STOP to opt out. - [Business]
Information Requests
Hours of Operation
[Business] hours:
Mon-Fri: [Hours]
Sat: [Hours]
Sun: [Hours]
Call [Phone] or visit [Website]. - [Business]
Location/Directions
[Business] is located at:
[Address]
Directions: [MapLink]
Call [Phone] with questions.
Pricing Info
[Service] pricing at [Business]:
[PriceList]
Call [Phone] to book or ask questions.
Emergency/Urgent
Urgent Closure
NOTICE: [Business] is closed today [Date] due to [Reason].
Your appointment has been rescheduled to [NewDate] at [NewTime].
Call [Phone] with questions. Sorry for inconvenience!
Weather Closure
Due to weather, [Business] is closed today [Date].
We'll contact you to reschedule your appointment.
Stay safe! Call [Phone] with questions.
Template Variables
Available Variables
Use these in your templates:
Customer info:
[CustomerName]- Customer's name[Phone]- Your phone number[Email]- Customer email
Appointment details:
[Service]- Service name[Date]- Appointment date[Time]- Appointment time[Duration]- Service duration[Amount]- Cost/price[BookingID]- Confirmation number
Business info:
[Business]- Your business name[Address]- Business address[Website]- Website URL
Using Templates
Add to Assistant Instructions
Method 1: Direct template
After booking, send this message:
"Appointment confirmed: [Service] on [Date] at [Time].
Total: $[Amount]. See you soon! - [Business]"
Method 2: Template reference
After booking, send confirmation SMS using template:
- Include service, date, time, cost
- Add cancellation instructions
- Include business name
Customizing Templates
Tips for Customization
1. Match your brand voice
- Formal vs casual
- Add personality
- Use consistent terminology
2. Include essential info
- What customer needs to know
- How to take action
- Contact information
3. Keep it concise
- Under 160 characters ideal
- Remove unnecessary words
- Use abbreviations if clear
4. Test before using
- Send to yourself
- Check formatting
- Verify variables work
Related Resources
- 📤 Sending messages: Sending Guide
- 📥 Receiving messages: Receiving Guide
- ✅ Compliance: Best Practices
- 📊 Analytics: Message Reports